Carhartt WIP Skate Jam Tour lands at Copenhagen Contemporary
Carhartt WIP’s Skate Jam tour continued its journey in Copenhagen, taking over the massive Hall 6 at Copenhagen Contemporary for three days. A space normally occupied by large-scale art installations was temporarily transformed into a raw, functional skate environment where architecture, movement and audience blended into one continuous flow.
Following Milan, this marked the second chapter of the travelling Skate Jam series, a format in which Carhartt WIP uses a new city each time as the backdrop for a temporary skate interpretation of its brand universe. In Copenhagen, that meant an open industrial hall filled with hard light, concrete, steel and a crowd placed directly in the middle of the action.
A museum hall in motion
For this edition, Nine Yards developed one new custom obstacle specifically designed for the scale and flow of the space. The element is part of a modular system that continuously adapts and reshapes itself depending on the location. In Copenhagen, the obstacle responded directly to the architectural lines of the hall, becoming not only something to skate, but also a visual anchor within the space.
The colour palette was directly informed by the location itself: muted, industrial tones matching the steel structures and diffused daylight filling the hall. As a result, the line between existing architecture and added skate infrastructure slowly disappeared. Alongside the obstacles, Alex designed a sculptural steel logo installation placed inside the merch area. Not a graphic detail from a distance, but a physical object occupying the space, a direct translation of brand identity into material form.
Translating brand identity into steel
The Skate Jam was carried by Carhartt WIP’s international skate team riders alongside local skaters from Copenhagen. Among them was Remy Taveira, together with a mix of European and international riders who kept the entire hall moving throughout the weekend. No fixed contests or closed-off zones, just open sessions where the space continuously evolved.
Carhartt WIP Skate Jam Copenhagen once again showed what the format is really about: temporary infrastructures built not only for skating, but to respond to place, audience and energy. A skatepark with no final form, constantly shifting, just like the tour itself.
From industrial space to skate installation
Open sessions inside Hall 6
A skatepark without a final form
From industrial space to skate installation
Meet the designer
Alex Horton works at the intersection of design, material and skate culture. From Nine Yards, he translates brand identity, space and material into skateable systems that gain meaning through use and movement.
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